Certified Beauty Therapist in Sydney Northern Beaches

Pure Beauty was born in 2004

My name is Diana and I have been a beauty therapist for over 25 years. Pure Beauty is a one-on-one studio in Forestville, on Sydney's Northern Beaches. This means when you book an appointment, you will always be seen by me.

I love what I do, and after 25 years that hasn't changed. I think clients feel that from the moment they walk in. I am a passionate advocate for self-care, and I believe we all deserve pampering time in a tranquil space that's set aside entirely for us.

Many of my clients have been coming to me for years. Some I have known for over a decade. That kind of relationship means I understand your skin, I remember what works for you, and I am always thinking about what will serve you best in the long run.

I am here to empower you to look after your skin and make the process enjoyable.

Why Pure Beauty?

Pure Beauty is a small, intentional studio where every detail has been considered, from the products we use to the way an appointment is paced. There is no rushing, no upselling, and no sense that someone else is waiting.

Our clients travel from across Sydney's North Shore, from Manly to Chatswood and everywhere in between, because once they find something that works, they tend to stay. Most of Pure Beauty’s growth over the years has come from word of mouth.

Diana continually updates her skills and knowledge, and brings the same care and attention to every appointment. The high standards and relaxing environment are the same, whether you're a first-time visitor or a client of ten years.

We stock a carefully curated range of skincare and mineral makeup products, including Skinstitut, Pure Fiji, Sunscape, Simka, and Guiya, all available to browse and purchase in our online store.

Inside Pure Beauty studio

What do our clients say?

  • Pure Beauty is a hidden gem! Diana genuinely cares about her clients and their skincare needs, and tailors her treatments to suit each client. She’s a brilliant beautician and a lovely person. I always leave Pure Beauty feeling relaxed and revitalised.

  • I have been a Pure Beauty client for many years and Diana continually upskills to keep up to date with developments and trends. I am addicted to my brow laminations, lash lifts and spray tans! Pure Beauty prices are very reasonable meaning I can squeeze in extra pampering sessions including relaxing facials with products leaving me plumped, toned and brightened.

  • Thank you, Di, for creating the most beautiful and nurturing environment. Every treatment is such a joyful experience – I leave Pure Beauty feeling pampered and relaxed and looking forward to next time.

  • I have been a Pure Beauty client for over 13 years, I always look forward to my monthly treatments. Di works hard to remain current with treatments and products and when she talks to you about your skin you know she is passionate about what she does. I'll keep going to Di as long as she'll have me, I can’t recommend her enough.

  • Goddess experience! I have been a client of Di’s since my early 20s and I cannot thank her enough! Di is outstandingly professional, knowledgeable, caring, and I always leave feeling like an absolute goddess! Her aftercare and product recommendations have kept my skin looking fresh, youthful and dewy! Highly recommend!